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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Kickstarting Your Business with Crowdsourcing
$99.00This course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business’ growth. -
Networking for Success
$99.00In this course, you will learn how to identify opportunities, create a positive first impression, develop a memorable intro, start conversations, shake hands well, handle business cards, manage sticky situations, follow up with others, and organize your network. You’ll also learn how to network in online spaces, such as LinkedIn, Twitter, and Facebook. -
Strategic Planning
$99.00After you complete this course, you will be able to: Identify the values that support the company, Define the vision for the company, Write a mission statement that explains what the company’s purpose is, Complete meaningful SWOT analyses, Apply tools and techniques to create a strategic plan that directs the organization from the executive to the front line, Implement, evaluate, and review a strategic plan, and Identify how related tools, such as the strategy map and balanced scorecard, can help you develop a strategic plan. -
Creating a Workplace Wellness Program
$99.00To begin this course, you will consider the benefits of workplace wellness programs. Then, you will learn how to create a wellness committee, outline a wellness program, gather support for it, perform appropriate research (including a needs analysis), design an appropriate package, and get buy-in for it. You will also learn how to implement the wellness program, evaluate how it is doing, and present the results in a tangible manner. -
Measuring Training Results
$99.00In this course, you will learn how to measure training results using Donald Kirkpatrick’s four-level evaluation model. You will also learn about essential tools and techniques, including cost-benefit analysis and return on investment. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Microsoft 365 Excel: Online: Organizing Worksheet Data with Tables and Charts
$99.00In this course you will learn how to create and modify tables and charts.
